10 Things That Buyable Pins Could Monetize

    Written by Katlyn Williams on Jun 24, 2015

    In just a few short weeks, Pinterest will be implementing "Buyable Pins". This creates a huge opportunity for many brands (not just for consumer goods ones), so we illustrated 10 Pins that could benefit from that new blue price tag.

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    Winner: Create Digital is highest ranked ad agency in the Richmond Sterling Workplace Awards!

    May 7, 2015

    Guess who just got 7th out of 70+ workplaces and No. 1 for New Ideas for the Richmond SHRM Sterling Workplace Awards? That's right, we did

    Winner: Create Digital earns 2 Awards of Excellence from the Communicator Awards!

    May 1, 2015

    When the 21st Annual Communicator Awards rolled around, we were hoping to bring home more of those lovely statues to match the ones on our awards shelf---and we did! See the work that won: 

    -FiOS #SHOWVERWHELMED

    -FiOS HalfFast Holiday

    Breaking the Bullseye - Part 3 l Tone Down the Targeting Creep-Factor

    Written by Emily Jasper on Apr 27, 2015

    Personas and targeting go hand-in-hand with the white glove experience brands want customers to have. But predictive marketing can lead to the wrong kind of buzz. 

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    Winner: Create Digital awarded Best of Category at AIGA Richmond!

    Apr 17, 2015

    2015 has been good to Create Digital already! We took home several awards from the AIGA Greater Richmond Awards for Design Excellence 2015. The #Techoration campaign was awarded with Best of Category, followed by two Certificates of Merit for FiOS Fast Draw and #HalfFast Holiday.

    Winner: Create Digital brings home 4 more Richmond Ad Show cannonballs!

    Apr 10, 2015

    Once again, we were recognized at the Richmond Show for our work! Three campaigns brought home several of those glorious cannonballs. Check out the work that won: 

    -FiOS Fast Draw

    -FiOS Techoration 

    -FiOS HalfFast Holiday

    Breaking the Bullseye - Part 2 l Composing a Creative Ad Budget

    Written by Emily Jasper on Apr 9, 2015

    At this point, you should have the personas, stakeholder sign-off, and an engagement plan with small variations that keeps production manageable. Now what? 

    It's time to think about targeting and your budget. 

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    Breaking the Bullseye - Part 1 l When Marketing Gets Persona

    Written by Emily Jasper on Mar 25, 2015

    Problem: You want to authentically engage with a variety of customers, but your boss claims messaging to all of them is time consuming and expensive. 

    You're not alone. 

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    Southern States Digs in with Create Digital

    Written by Kent Brockwell on Mar 19, 2015

    It's time to roll up our sleeves and harvest a bumper crop of winning digital ideas. Create Digital has a new official partnership with Southern States, one of the nation's largest farm supply and service cooperatives. Create Digital will be creating a new digital strategy for Southern States, including a five-year plan for its digital future, as well as fully integrated overhaul of the co-op's internal and customer-facing digital strategy. 

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    Amplifying Altruism at Oberkotter

    Written by Kent Brockwell on Mar 19, 2015

    Create Digital has a fantastic new client: Oberkotter Foundation -  a passionate organization devoted to improving listening and spoken language opportunities for children who are deaf or hard of hearing. We're supporting the foundation with an engaging new website and a new digital strategy that will serve both families and professionals. 

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    It’s Liberty Tax Season at Create Digital!

    Feb 10, 2015

    Liberty Tax Service has selected Create Digital to deliver some social media swagger during the 2015 U.S. tax season. Based in Virginia Beach, Liberty Tax Service is the fastest-growing tax preparation franchise in the U.S. and has prepared almost 16 million individual income tax returns since being founded in 1997. 

    Attack Ads - the Best Jabs of 2014

    Written by Tyler Erickson on Dec 31, 2014

    These brands know how to throw a punch. Who won the attack of the ad brawl this year?

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    Finding the Social Writing 'Tweet' Spot

    Written by Nikki Madures on Dec 29, 2014

    A tweet writing guideline.

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    Community Managers as Part of a Retention Strategy

    Written by Linda Sellers on Nov 20, 2014

    Consider it relationship management that keeps customers as just that...customers

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    Copywriting: Dead, Alive, or Somewhere in Between

    Written by Nikki Madures on Nov 18, 2014

    While it may be dead to some, it's possible that it's evolving into something new - thanks to social media. 

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    Create Digital Celebrates Halloween

    Written by Nikki Madures on Oct 31, 2014

    Cobwebs, Candyland, Campers and more make this party a howling success.

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    The Scary Side of Social Media - The Agency Search

    Written by Linda Sellers on Oct 28, 2014

    Choosing your agency is a bit like navigating the haunted house at a pumpkin farm in the middle of the night with no flashlight.

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    The Benefits of Social Customer Service

    Written by Tyler Erickson on Oct 23, 2014

    What makes customer service so much more success through social platforms? 

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    What Not to Say to a Community Manager

    Written by Alisha Ward on Oct 20, 2014

    Things people say to Community Managers when they try to explain what they do for a living

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    Are you celebrating #SocialMediaBlackoutDay?

    Written by Nikki Madures on Oct 14, 2014

    Can you shut down your social media for one day? It may be harder than you realize.

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    Does Ello Suck on Purpose?

    Written by Linda Sellers on Oct 7, 2014

    The self-described "anti-Facebook" platform is not as robust or user friendly as we might expect a beta program to be. Could that be intentional?

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    CREATORS' PICKS - Favorite Facebook Pages

    Written by Linda Sellers on Sep 29, 2014

    Which Facebook brand pages make you want to follow and engage with the brand? It probably depends on why you want to connect with brands on social platforms in general. 

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    Examining the Selfie Trend

    Written by Katlyn Williams on May 13, 2014

    By now, we all know about the infamous "selfie" trend, or the idea of taking a photo of yourself. It feels newish, but the idea has been around for centuries. Yes, centuries. Technically, a self-potrait is a selfie, and people have been painting themselves for years, haven't they?

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