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Responsibilities

Work with the client to advance their business needs and develop solutions that meet their short and long-term business goals, requirements, and marketing needs.
Lead the internal team (Planning, Account Management, Production, Media) in understanding the client’s business goals, requirements, and current marketing plans.
Deliver key presentations to small and large groups of client stakeholders.
Work with the client and internal teams to develop campaigns and approaches that use social media to help our clients engage their audience
Brief and work with the creative teams to bring program ideas to life.
Grow existing business through identification of and pursuit of new opportunities.
Produce reports on client projects, analyzing the performance of campaigns and making recommendations on how clients can increase their ROI in social media.
Keep up-to-date on the latest tools and social media tactics being used by brands, and how we can take advantage of opportunities to use new technologies and approaches to make our clients more successful
Research social media marketing and social business trends and pull specific, relevant stats and insights in support of strategic business cases
Translate conceptual marketing strategies into detailed business requirements and implementation plans
Communicate complex business requirements to technical and user experience teams
Review information architecture, technical documentation, and functional prototypes of client deliverables to ensure they align with the client’s business goals.
Help ensure each stage within a given project’s execution stays on strategy.
Consult with clients and internal stakeholders by sharing social media marketing thought leadership to help inform agency points-of-view.
Support the selection and partnering with 3rd party vendors having specific specialized expertise in support of strategy execution.
Ensure agency team operates at a high level, enjoys high morale (across departments), is appropriately rewarded, and delivers superior work.
Own responsibility for client-agency scope of work and negotiations.

Requirements

Bachelors Degree in Marketing, Communications, Information Technology or a related field
5-7 years work experience working across a variety of digital marketing areas, such as digital media, social media, search (paid and/or SEO), email, etc.
Experience working directly with cross-functional teams of designers, developers and information architects to develop technology solutions that solve client’s business challenges.
Experience using web and social media analytics to analyze digital marketing campaign performance and improve campaigns.
Ability to understand complex business requirements for technology solutions and translate those into functional requirements for development teams, such as sitemaps, UML diagrams, etc.
Previous experience developing websites and web applications a plus
Active in the digital marketing community
Visibly active participant in social media
Experience working at an interactive agency a plus
Thrive within a more “entrepreneurial” environment by managing to deliver while helping to build and operationalize best practices.
Be seen as a thought leader by staying ahead of trends in interactive marketing, emerging media, and communications.

Create Digital is seeking an Account Director who has a passion for social media, a strong understanding of how social platforms work, an analytical mind, and enthusiasm for exploring how social technology can be used to solve business challenges. The Account Director will play a key role leading the agency’s largest account to design and deploy integrated marketing programs and innovative technology solutions based on clients’ business objectives and brand strategies.

We are looking for an Account Director who can advise clients on day-to-day management of cross platform social media programs and tactical execution of social media campaigns – yet also remain current on the use of new technologies and tactics. The successful candidate will work well as part of a cross-functional team, be a leader with the client and internally, be able to translate the client’s business needs into functional requirements for our technology, user experience and creative teams, and seek opportunities to organically grow the account.

Responsibilities

Based on performance metrics, you will be expected to aggregate, analyze, evaluate and report on integrated and digital marketing campaigns (social media and digital advertising campaigns) on the merit of performance and opportunities.
Recognize and identify areas of weakness or poor performance, as well as highlight the strength of campaigns.
Put forth recommendations, based on the data available, to help guide corrections and improvements to the campaign.
Analyze and aggregate data from a combination of Google Analytics and other data sources (search, advertising, other).
Work closely with account managers, planning and management in sharing findings that will further assist and develop future strategies on behalf of our clients.
Plan and forecast potential campaign growth for clients. Using trending information to expose opportunities for expansion, the data analyst will assist account managers and sales with creating compelling proposals for clients.
Create data-driven and fact-based forecasts with specific targets and models.
Responsible for gathering information related to market trends/forecasts, analyze it and present findings and recommendations to project managers, sales or upper management.
Create dashboard reports and templates for managers and clients.

Requirements

Minimum four years of data analysis experience
Agency experience preferred
Experience with digital marketing and technology and e-commerce, including web analytics, social media, and conversion marketing
Fluency with PowerPoint and Excel (Pivot Tables; Shortcut keys; Functions such as vlookup, sumif, etc.; experience with VBA and Macros a plus) and Access, as well as other reporting tools (Crystal, etc.)
Familiar with SQL and database structures as well as BI/dashboard tools and statistical packages
The ability to effectively communicate with Web Developers and working knowledge of basic web technologies (JavaScript, Flash, SQL, HTML, web platforms and browsers, APIs, etc.)
Collaborate with multiple internal teams to build a robust marketing strategy for the client
Experience with analytics tools (e.g. Google Analytics, Other), A/B and multivariate testing, and Multi-channel (online and offline) attribution and testing experience a plus
Strong communication and interpersonal skills. Comfortable presenting to senior management, clients and large audiences
Math, computer science, business or other relevant background preferable
Willingness to grow your skills in a collaborative, team-oriented, fast-paced environment
Detail-oriented and organized, ability to complete projects within scope and on deadline
Ability to translate statistical analysis into a concise, clear business case that both Create Digital and our clients can use to plan and execute new strategies is a must
Collaborative attitude, ability to work well with team member

Create Digital is seeking an individual who has a passion for digital marketing, experience in analyzing data and the ability to forecast marketing trends. This is an excellent opportunity for an ROI-focused, experienced online marketer with in-depth analytics experience to join a growing digital marketing agency. You’ll utilize your analytical skills and experience with digital marketing to help some of the top brands achieve quantifiable results.

Key Skills:

Strong knowledge of PHP and MySQL.
Knowledge of Git or other version control software.
Understanding of MVC development principles.
Solid understanding of content management systems.
Familiarity with ExpressionEngine, CodeIgniter, and Laravel.
Ability to quickly learn new development tools and software packages.
Passion for development and eagerness to collaborate with other creative people.
Actively involved online in multiple social media platforms.
Agency experience.

Nice to have:

Basic knowledge of HTML, CSS, Javascript/JQuery
Facebook application development
Mobile web development

The Back End Developer is responsible for building the foundation that makes a site functional and robust.

Responsibilities:

Manage creative web design projects through design, development, deployment and testing
Create accurate project plans with clearly defined milestones, deliverables and task
Make adjustments based on changing requirements and timelines
Manage client engagements to ensure account profitability while exceeding client expectations
Own and facilitate internal project status meetings
Manage multiple dynamic projects simultaneously
Assist with proposal writing process by scoping projects and building budgets
Confidently communicate our company message during written and verbal interactions

Qualifications:

5+ years of Project Management experience in a web development client services or interactive agency environment
Knowledge of multiple Project Management methodologies, including Agile (PMP preferred)
Thorough understanding of Web based technologies including HTML, CSS, JavaScript, PHP, CMS and source control
Track record of success managing external client facing projects
Desire and ability to learn quickly and operate in a fast paced entrepreneurial environment
Experience with mobile application development and social media is a huge plus
Superior communication skills, both verbal and written

The Project Manager / Senior Project Manager is responsible for leading the execution of digital campaigns including Web sites, micro-sites, campaigns, social media engagements, mobile applications and more. The ideal candidate has a strong foundation in managing mid to large initiatives and teams.

Key Skills:

3-5+ years work experience preferably in both web design and print.
Mastery of Adobe Photoshop, InDesign and Illustrator (After Effects – nice to have).
Creative thinker with an intense attention to detail.
Works well in a collaborative, team environment.
Experience creating wireframes and storyboard mock-ups. (Balsamiq strongly preferred.)
Online portfolio that showcases design skills.
Keeps up with new design trends and technologies.
Strong desire to learn and takes direction/feedback with ease.
Understanding of web technologies (HTML, CSS, JavaScript).
Excellent time management skills and ability to manage multiple projects simultaneously.
Able to formulate new ideas and develop a new approach to challenges.

The Graphic Designer is responsible for designing graphics for website, social media components, email marketing initiatives, PowerPoint presentations and mobile applications.

Responsibilities:

Monitor, manage and moderate the day-to-day social content and experience.
Manage client presence on social media sites including Facebook, Twitter and other similar community sites.
Post on relevant blogs and seed content into social communities as needed.
Responsible for copy and media as well as ad hoc conversational reports and updates.
Share insights gained from social media monitoring to help evolve strategies.
Monitor trends in social media tools, trends and applications.

Qualifications:

In-depth knowledge of social media platforms and their respective participants.
Ability to effectively communicate information and ideas in written and verbal format.
Builds and maintains online relationships.
Strong writing and creative thinking skills.
Thrives in entrepreneurial culture.
Outgoing, energetic personality capable of engaging with customers.

Community Managers are social media savvy and understand the intrinsic value online content can add to a business. They tweet and blog regularly and know how to create content that is fun, clever, relevant and professional. These crafty online advocates can write 1000, 500 or 10 word pieces on the same topic and know when to use each one. In essence, they know what to say and when to say it.

Responsibilities:

Drive sales pipeline for digital marketing and Web based development offerings
Ensure all needed collateral and sales materials are properly defined and developed
Generate leads from various sources
Follow-up with leads and renewing customers
Document all interactions in SalesForce.com
Educate client prospects on the value and benefits of Create Digital's digital marketing services
Gain a thorough knowledge of the custom development, reporting and other service offerings of the agency
Facilitate a seamless transition to Account and Project Managers responsible for delivery

Desired Skills & Experience:

Candidates must have a proven track-record (at least 5 years) selling digital marketing or consulting services; candidates without agency or consulting services experience will not be considered
History of success selling digital marketing, social media and web based products
Ability to identify and influence client decision makers
Proven experience writing proposals for web-based projects
Experience presenting solutions to both technical and non-technical audiences
Outstanding verbal and written communication skills
Must be proficient at generating new leads and calling on prospects

Hired individual must be able to work full-time, onsite in our Richmond, VA office.

Create Digital is searching for a Senior Sales Professional to lead, initiate, close, and maintain new client relationships. If you are a driven, innovative professional with experience in the digital marketing space, we would love to hear from you!

Key Skills

Develop and maintain dynamic websites using a combination of HTML, CSS, Javascript.
Solid understanding of content management systems.
Rapidly produce interim deliverables (prototypes, proof of concepts, etc.)
Ability to quickly learn new development tools and software packages.
Passion for development and eagerness to collaborate with other creative people.
Actively involved online in multiple social media platforms.
Basic understanding of UE/UI concepts.
Agency experience.

Nice to Have

Mobile (adaptive, responsive) web development
JQuery Javascript library usage
Familiarity with ExpressionEngine, CodeIgniter, and Laravel
Basic knowledge of PHP and MySQL
Facebook application development

The Front End Developer is responsible for creating, executing, and maintaining visual strategies for our clients' Web presence and online branding.

People
Careers

The Back End Developer is responsible for building the foundation that makes a site functional and robust.

The Graphic Designer is responsible for designing graphics for website, social media components, email marketing initiatives, PowerPoint presentations and mobile applications.

The Front End Developer is responsible for creating, executing, and maintaining visual strategies for our clients' Web presence and online branding.

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